Personal development practice is part of the course, within that we have been tasked to make a ‘Creative CV’. Have chosen to create a Festival In a Box. There are several components to the Box. Unfortunately can’t have the box pre-made and set up for the clients, as it wouldn’t allow the box to close. Therefore making it unable to send via the post.
Have decided to avoid the set up troubles, by creating a Instructional manual, it will be the size of a postcard. Will allow the clients to be able to open the box an set the festival up then be able to interact with the objects inside the box. Going to show the instructions through a drawing, so it flows with the rest of the Guide. Want to have continuity throughout the project so the client receiving it can read it clearly.
The purpose of allowing the clients to set up the box when they receive it, it instantly draws the client in, having a set of objects that have to work together and be moved about, creates a sense of fun behind the CV. Not only can you read it you can interact with it, share it with friends via the interactive online version.
Looked into various instructions guides and manuals. One I came across was for a Condom company called Today, they added into the box of condoms instructional guides to creating dolls houses, car sets etc, all the unwanted items you will have to deal with if you don’t use there product. Clever use of advertising, creating a sense of humour with the consumer is always a good way to connect them in. The guides they produced where a series of complicated images overlaying each other.
Created a template on Illustrator of a postcard and turned it to landscape.
Within Illustrator I set up the postcard template. Created a separate artboard underneath that was of the same dimensions. This would allow me to create the work in one space.
Then created the Pattern which is corresponding to the Guide pattern. Adobe offers free patterns available for download. Used them and scaled it to the size of the postcard.
Using the same typeface ‘Rainfall’, that has been used throughout the guide, which is my CV. Wrote ‘The Winners Manual’.
This then would be the front of the postcard. On the other side will create a drawing of the box itself, very much in the same style as all the other drawings displayed. It will allow the client to see the box as it is suppose to be set up and where the objects go. They will also be able to access this through the QR code link on the back of the business card. It will be on http://www.getmessygetinvolved.wordpress.com. An interactive 3D version of the physical object.
Have signed it in the bottom right corner to add a bit of authenticity, as well as a personal touch. Changed the font from hand type to the Rainfall type with the pattern inside of it. Altered the backplate of the box by making the pattern smaller.
The final card. Its easy to read, can clearly see that it links in with the rest of the project.
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